Premium Package
$14500.00
Step 1: Consultation & Research (25 hours)
Project Manager: Initial consultation (1.5 hours).
Brand Strategists: Develop a focused creative brief, including target audience analysis and brand positioning (10 hours).
Researchers/Data Analysts: Conduct thorough market research and competitive analysis (8 hours).
Behavioral Scientists/Psychologists: Provide detailed insights into audience behavior (6 hours).
Step 2: Concept Development (3 Teams, Approx 39 hours total)
Graphic Designers, Art Directors, Typography Experts, Color Consultants:
Each team creates their own logo preliminary designs based on insights from behavioral scientists and data analysts (Approx 13 hours per team).
Step 3: Testing & Refinement (30 hours)
Behavioral Scientists/Psychologists/Researchers: Test the three concepts for emotional impact (10 hours).
Graphic Designers: Refine the chosen concept based on feedback from testing (20 hours).
Step 4: Check-in Stage (1.5 hours)
Client receives all 3 designs with detailed reports documenting the research and design process and reasoning behind key decisions, as well as the results from testing each design.
Client gets on call with Project Manager to decide which team design to proceed with (1.5 hours) and discuss any amendments, changes, and personalization they would like.
Step 5: Final Design & Production (43 hours)
Graphic Designers: Winning team Refines the chosen concept based on client feedback (20 hours).
Illustrators: Add simple custom elements if needed (10 hours).
Print Production Specialists: Ensure the logo works seamlessly in print formats (10 hours).
Legal Advisors/Trademark Specialists: Conduct trademark checks (3 hours).
Client Communication:
Video call communication and up to 3 rounds of revisions on the final logo (20 hours)
Initial consultation (2 hours) and check in call (2 hours)
Additional Revisions @ $90/hour